People who do.Do-ers.

A team that moves faster and commits fully amid a vast market and sweeping change.

The team meeting in a conference room by the windows
2023.11
Doers founded
2025.02
KRW 10 billion Series A (KRW 12.5 billion raised in total)
2025.09
Cumulative sales up 10× YoY · Record monthly sales

Vision

ZVZO, the creator commerce platform.

ZVZO lets creators introduce products from a wide range of brands in their own style and mood, and earn a commission when a sale is made. Creators can request sponsorships from brands they love or give their followers special prices and event benefits that apply only through their own link.

Service model

Clear value for everyone.

Every creator is a platform in their own right. Great brand products reach followers through more authentic recommendations and clearer benefits.

  1. Creators

    Each creator is a platform and a point of contact with customers. They introduce products in their own words and turn sales performance into income.

  2. Brands

    Brands meet creators who fit their products, then use content and sales data to build more tailored collaborations and expand overseas.

  3. Followers

    Instead of simply browsing a sales channel, followers find products through content from people they trust and decide to buy thanks to limited-time best prices.

Values

What you can do with ZVZO.

  1. 01

    Introduce products in your own style

    Choose products from fashion, beauty, lifestyle, food and many other brands, and introduce them freely on the channels you know, including Instagram, YouTube, TikTok and blogs.

  2. 02

    Exclusive benefits, only through your link

    Ask brands for special prices or event benefits available for a limited time only through your creator link, so you can offer followers and subscribers a better deal.

  3. 03

    Turn sales into income

    When a product you introduce sells, you earn income based on sales performance. You can use not only products you request as sponsorships, but also products you already love and bought yourself.

Market

More and more, people buybased on recommendations from people they trust,rather than ads without context.

ZVZO helps brands tell their story in creators’ own words, and helps creators turn their influence into meaningful income.

Signals we see in the market today

01

USD 480B

Creator economy by 2027 (projected)

Commerce monetization gains momentum in the creator economy

Creator commerce goes beyond influencer advertising. It is a market where commerce monetization is gaining momentum within the global creator economy, which is projected to reach USD 480 billion by 2027.

Goldman Sachs Research projects the creator economy will grow from about USD 250 billion in 2023 to USD 480 billion by 2027. Creators’ commerce monetization is emerging as a key driver of platform growth.

02

30.36%

Influencer marketing CAGR, 2026–2031

From branding budgets to performance-driven commerce budgets

Brands’ use of creators is moving beyond experimental branding budgets toward performance channels with measurable sales contributions.

The influencer marketing market is projected to grow from USD 40.5 billion in 2026 to USD 152.6 billion in 2031. With a CAGR of 30.36%, this performance-driven channel is growing from approximately KRW 55 trillion to KRW 206 trillion.

03

USD 2T

Social commerce in 2025 (projected)

Social commerce emerges as a high-growth engine of e-commerce

Product discovery, trust-building and purchase conversion are shifting from search and marketplaces toward social platforms and content.

Deloitte projected that social commerce would grow to around USD 2 trillion in 2025 and become a significant part of online retail. Technavio also identifies APAC-led social commerce growth as a major trend.

History

Extraordinary speed.

Our track record since founding.

  1. 2023

    1. NovFOUNDED

      Doers founded

      CEO Ji-hyun Won (Watcha co-founder, former COO) · CTO Yu-jun Kim (former CTO/CPO at ABLY)

    2. DecINVEST

      Seed funding raised

      Bass Ventures, Fast Ventures and others

  2. 2024

    1. MarBUILD

      20+ brands signed · Product development completed

    2. MayLAUNCH

      Service launched · Pre-Series A funding raised

      Multiple creators achieved tens of millions of KRW in sales — confirming product–market fit. Korea Investment Partners, Bass Ventures and others.

    3. JunGROW

      60+ brands signed

    4. SepGROW

      300K MAU · 100+ brands · A brand reaches KRW 100 million in daily sales

    5. DecGROW

      700K MAU · A brand reaches KRW 200 million in daily sales

  3. 2025

    1. FebINVEST

      KRW 10 billion Series A (KRW 12.5 billion raised in total)

      All three existing VCs reinvested. Murex Partners and IMM Investment joined as new investors.

    2. JulEXPAND

      700+ brands signed · More categories added

      Expanded beyond fashion into beauty, food, home, kids and lifestyle.

    3. SepRECORD

      Cumulative sales up 10× YoY · Record monthly sales

  4. 2026

    1. AprEXPAND

      1,900+ brands onboarded

      A collaboration achieved 5.6× the GMV of its previous record collaboration · Brand business launched

Founding team

A team that has gone from 0 to 10.

Doers brings together people who were there from the early days of the 0-to-10 journey at Watcha, ABLY, Toss, 29CM, MyRealTrip and more. We are serious about growth, clear-eyed about building a business, and believe in the power of teams and markets.

The spacious workspace at the Doers office

CEO / Co-founder

Ji-hyun Won

Watcha co-founder and former COO

The Doers team gathered for a discussion in the office

CTO / Co-founder

Yu-jun Kim

Former CTO/CPO at ABLY

The workplace with views of the office and meeting rooms

Start

Get started with ZVZO.

Creators can introduce great brands with great benefits, while brands can find creators who are a better fit.